Are you still “clicking here?”

Back when the rotary telephone was the bleeding edge technology, say in 1890’s or so, it probably wasn’t unusual to say things like “put your finger in that hole, rotate to the right all the way, and repeat…” Then it probably evolved to something like “Dial these numbers.” Now we just say “Call me.”

Google Effects on Memory

This scientific research paper is a quick read. The reading, however, is interrupted in few places by the actual numeric data from the research which appear quite cryptic. But you can skip over the numeric data and still come away with a clear understanding of what the research is about and its findings. The paper […]

True Inspirations

The ‘Experience’ in User Experience is a cumulative outcome of many different practices working in harmony. Everything from aesthetics, technology, psychology, and economics play an important role in creating the experience. User experience isn’t a characteristic unique to web. User experience is an attribute of every man-made creation that comes in contact with a human […]

Writing for Web Application

Almost all UX experts agree brevity is the key when writing for web application. Short and brief language is essential for quick organizational comprehension as well as improved captivation. Brevity is especially important when the language in question is used for navigational or actionable purposes.